Shopify is an out-of-the-box solution for business owners across the world. The platform hosts hundreds of thousands of stores globally with the likes of Tesla, Kylie Jenner, and The Lakers using it.
Shopify is among the top contenders when it comes to E-Commerce platforms—alongside WordPress, BigCommerce, and Wix. But why should you choose Shopify?
It all works together
Unlike more technical platforms, Shopify’s out-of-the-box solution means everything works seamlessly together to create you a smooth front- and back end. Everything from the theme, to the shopping cart, payment gateways, inventory tool, and more all sync together to create a simple and easy-to-manage store.
It allows cross-platform selling
On the topic of everything working together, Shopify was one of the first platforms to offer multi-channel selling. Now, you can use Shopify to sell on Facebook, Instagram, Amazon, eBay, and even offline in your bricks-and-mortar store. Anywhere your customers want to shop, you’ll be there.
Simple, transparent packages and fees
Because the basic site is already created, Shopify can offer simple packages with price transparency. So, no matter how big your business is, you’ll be able to quickly see the price of upscaling. They’re also more than happy to help you find the right package for your business, and even offer a small description under each package available. For example, a Basic Shopify package is “all the basics you need for starting a new business,” while Advanced Shopify has “advanced features for scaling your business.”
Prices start at $29/month, which is pretty wallet friendly, too.
Templates are highly customizable
Although Shopify offers a huge number of free and paid-for themes, there are so many other ways to customize your store. Templates can easily be modified to work in line with your brand’s style and theme, while the extensive app store can help you find tools to make managing your store easier than ever. Agencies such as The Ecomm Guys can develop a bespoke theme for your Shopify site, and integrate any apps that you like during the set-up process.
Now that most of us use mobile as our first port of call for online shopping, it’s important that your website is mobile responsive. As a given, Shopify templates and themes are already mobile responsive, so that’s just one job less for you to worry about.
Depending on which package you select, Shopify have a wide range of analytical reports to help you understand more about your business. You can see who is visiting your site, where they landed, and what kinds of products they’ve looked at. This can help you work through your marketing strategy to improve the UX features.
There are a huge number of reasons you should choose Shopify for your E-Commerce store, and with so many huge brands using the platform, it’s easy to see it can handle rapid business growth. Shopify is a great, affordable way to start your online store and the basics can be set up pretty quickly. So, what are you waiting for?